Beauty of Joseon Relief Sun Review: What the Korean Tube Actually Says

Every English-language review of this sunscreen I’ve read describes the same tube. Beauty of Joseon Relief Sun, SPF50+ PA++++, rice extract, “no white cast.” All true.

None of them mention that the tube on the shelf in front of me says something different from the one on the brand’s own website.

The version confusion nobody explains

Pick this up at an Olive Young in Seoul and the English text on the tube reads:

Relief Sun : Rice + Probiotics — SPF50+ PA++++

That is the Beauty of Joseon relief sun sunscreen most English reviews mean when they say “the Beauty of Joseon sunscreen” — an SPF50+ PA++++ chemical filter. But it is one of several.

Now open the brand’s own site, the page that ranks first on Google for this product, and the headline product is:

Relief Sun : Rice + Niacinamide — SPF50+ PA++++

Two formulations, near-identical packaging, same product family. If you are standing in a Korean store trying to match what a reviewer told you to buy, or ordering from an import site and wondering which one you are getting, this is the thing you actually need to know — and it is the one thing no review tells you.

What is on the Korean shelf right now (September 2026): Rice + Probiotics. That is the tube in the photo above, with the Olive Young tester sticker still on it.

And there is a third one

While checking this I found the range is wider than two. On Beauty of Joseon’s own site, ranking second on Google for this product, there is also a Relief Sun Aqua-Fresh — a separate SKU from both the Probiotics and the Niacinamide versions.

English search interest splits across all three:

So this is not a product with two labels. It is a line with at least three formulations, and the one on the Seoul shelf in September 2026 is Rice + Probiotics.

If a reviewer told you “the Beauty of Joseon sunscreen,” they named a line, not a bottle. Check the second line of text under 맑은쌀 선크림 before you pay — that is where the formulation is written.

[🇰🇷 Kate 확인 필요] — 매대에 Niacinamide 버전과 Aqua-Fresh 도 함께 있었는지. 세 개가 나란히 있으면 그 사진 한 장이 이 글의 결정적 근거가 된다. Probiotics 만 있었다면 “한국은 Probiotics 만 판다”가 결론.

The actual Korean price

Here is what it costs where it is made, on the day I looked:

That last block matters more than it looks. The 90ml bundle is an Olive Young-exclusive configuration — it is not the SKU most export sites carry, and they sell the bare 50ml tube. So when you compare against an overseas listing, you are often not comparing the same package.

[🇰🇷 Kate 확인 필요] — 아마존/예스스타일 현재 가격을 확인해 대비 표를 넣을 것. 확인 전에는 “해외가 더 비싸다”고 단정하지 말 것.

What 4,393 Korean reviews look like

The Olive Young listing carries 4,393 reviews at 4.8 stars, and 31 people were viewing the page while I was on it.

Korean review counts are worth reading differently from Western ones. Olive Young reviews are tied to verified app purchases, and Korean shoppers write short, unglamorous, specific things — 백탁 (white cast), 끈적임 (tackiness), 눈시림 (stinging eyes). A 4.8 across four thousand of those is a stronger signal than a 4.8 across four hundred curated ones.

It also tells you this product is genuinely, boringly mainstream here. It is not a niche export darling.

What Koreans actually reach for

This is the part a review written from outside Korea cannot add.

Search interest for this brand, same month, two markets:

Two things follow.

First: the sunscreen really is this brand’s flagship in Korea too. Roughly half of all Korean searches for 조선미녀 are for the sunscreen. That is not the usual pattern — for plenty of K-beauty brands, the product the English-speaking internet fixates on is not the one Koreans buy. Here both markets agree, which is why I would point a first-time buyer at this before anything else in the range.

Second: the scale is completely different. About 74,000 English searches a month against roughly 2,500 Korean ones. This is a Korean brand whose centre of gravity has moved overseas — and that is precisely how you end up with Probiotics on one tube and Niacinamide on another. The export lineup and the domestic lineup have drifted.

⚠️ A caveat on my own numbers: Korea runs most of its searches through Naver, not Google, so Google’s Korean volumes understate domestic interest. I use them for relative comparison inside one market, never as an absolute headcount.

The rest of the range, ranked by what Koreans buy

If you are building a basket rather than buying one tube:

The Revive Eye Serum is worth flagging because it is heavily reviewed in English — but it is not on the Korean shelf, and Koreans are not searching for it. If that is what brought you to this brand, read why that gap exists before you buy.

Who this is for

Buy it if: you want the one Korean sunscreen with the widest domestic and international agreement behind it, you are shopping in Korea and want the 90ml bundle rather than a bare tube, or you want a chemical SPF50+ at about ₩2,700 per 10ml.

Skip it if: you specifically need a mineral filter. This is a chemical sunscreen, and Korea’s mineral options are a separate shelf — see chemical vs mineral for Korean sunscreens.

Check the tube before you pay if: a review sent you here for the Niacinamide version. The Korean shelf currently carries Probiotics.

[🇰🇷 Kate 확인 필요] — 실사용 후기. Kate가 써봤다면 이 자리에 1인칭 문단(백탁·끈적임·눈시림·지속력). 써보지 않았다면 이 섹션은 비워두고 매대·데이터 근거만으로 간다. 사용 경험을 창작하지 말 것.

Where to get it

• 🛒 Beauty of Joseon Relief Sun on Amazon — check the product line on the listing photo before ordering: Probiotics and Niacinamide are both in circulation
• 🛒 Shop Korean skincare at Jolse — search “Beauty of Joseon Relief Sun” (K-beauty retailer, ships worldwide)
• 🇰🇷 In Korea: Olive Young, 선케어 > 선크림. The 90ml bundle at ₩13,500 is Olive Young-exclusive and is not the SKU export sites carry

This post contains affiliate links. As an Amazon Associate I earn from qualifying purchases, and we may earn a small commission from other links — at no extra cost to you. Nothing here was gifted or sponsored.

How I put this together

Not a lab test, not a sponsored placement. What is here: the tube photographed on the Olive Young shelf in Seoul, the app listing and price read on 4 September 2026, the Olive Young review count and rating as displayed, and Google search volumes pulled for Korea and the US in the same month. Where I could not verify something myself, I have said so instead of filling it in.

FAQ

Is Beauty of Joseon Relief Sun chemical or mineral?
Chemical. SPF50+ PA++++.

Rice + Probiotics or Rice + Niacinamide — which should I get?
Probiotics is what is on the Korean shelf as of September 2026. The brand’s own site leads with Niacinamide. They are different formulations in near-identical packaging, so check the English line under 맑은쌀 선크림 on the tube.

What about Relief Sun Aqua-Fresh?
A third formulation in the same line, on the brand’s own site, with about 3,320 English searches a month between its spellings. It is not the version I photographed on the Korean shelf. If you want the one Korea stocks, look for Rice + Probiotics.

Is Beauty of Joseon Relief Sun SPF 50?
SPF50+ PA++++ — the highest common Korean rating. About 3,200 people a month search the SPF50 phrasing specifically.

How much is it in Korea?
₩13,500 for a 90ml Olive Young-exclusive bundle (50ml plus two 20ml), down from ₩20,000.

Is it sold at Olive Young?
Yes — 선케어 > 선크림, with a TRY ME tester on the shelf. Confirmed in person, September 2026.

Do Koreans actually use it?
Yes. About half of all Korean search interest in this brand goes to the sunscreen, and the Olive Young listing has 4,393 reviews at 4.8.

Affiliate disclosure: Some links in this post are affiliate links. As an Amazon Associate I earn from qualifying purchases. If you buy through them, My Korea Palette may earn a small commission — at no extra cost to you. I only feature products I genuinely rate. Full disclosure.