92 is the cream, 96 is the essence, and the “100” on the Korean shelf is just the tube size. What Koreans actually search for, and which one you meant to buy.
The same Reedle Shot is far cheaper at Daiso, which is where most Koreans buy it. Plus which strength to start on and why 2,300 Koreans a month search how to use it.
27,100 English searches a month, and for once Koreans search for the same product. What the Olive Young derma shelf says about Atobarrier 365, and who it is actually for.
Round Lab Birch Juice or Beauty of Joseon Relief Sun? Dry skin should pick one, oily skin the other. Real Seoul shelf prices, textures, and who each one stings.
There is a Retinol Shot Serum and a Retinal Shot Booster, and they are not the same product. Which one Korea shelves, what is in each, and the Olive Young price.
Olive Young’s K-Beauty Edit landed in 580+ US Sephora stores with 19 brands. Some are genuine Korean bestsellers, some almost nobody here has heard of — here’s which is which, and what each line is for.